Late last year, Hyundai revealed its plans to create its own luxury sub-brand. Named Genesis, it would comprise of five all-new or updated models to be released by 2020, and that the first of which would be the 2017 G90, which is based off of the current Equus. To kick things off, the Korean automaker brought the new sedan to the Detroit Auto Show.
Creating the Genesis brand has a wealth of implications. The Genesis and Equus have been growing in opulence for years, and with now that they have their own brand, Hyundai can really push the boundaries of what Korean luxury means. The G90 is a prime example of that, with a lavish interior fashioned from high quality, soft touch materials, chrome, and wooden inlays.
Get your first look at the new G90 in the video below.
More drivers than ever are turning to our new Hyundai lineup for their daily driving and luxury needs. To see if one of these models fits your tastes and daily driving needs, we'd like to invite you to our Jamaica, NY location to take one for a spin.